Posted on August 25, 2020
There is a study that says 88% of the consumers search for a product online and do research before buying it online or offline. It shows the importance of digital presence for any business to succeed in the market. Now, another factor that comes to play an important role is how do consumers search? Google occupies the 92% share of the search engine market share, which further reiterates the importance of having a good ranking in the Google search and give you a clear advantage over your competitors.
Let us now look at the factors which influence the ranking of a website on the Google Search result page. Search Engine Optimization (SEO) plays an essential role in achieving a good rank on Google Search Engine. Well-optimized sites generate more traffic and eventually lead to more leads and sales. Now, let's discuss some of the crucial factors that you should consider while optimizing your website.
Posted on July 20, 2020
In today’s digital world, potential customers are always looking for constant reliable and valuable information about your brand to keep themselves engaged, than the minutes of intrusive campaign which might attract them to you for a moment but slowly they are going to forget it after a while. Campaigns may seem to be profitable on a large scale for short term but marketing on a whole is absolutely going to bring the worth to your investment when you are committed to your promising audience on a long term.
Let’s deep dive into marketing, campaign, commitment and why is it more worth than a campaign which certain brands these days have misguided it by considering marketing solely as campaigns.